The JSON RTE does not have the HTML code view functionality, thus freeing content managers of the tedious task of handling HTML source code to style their rich text content. They can instead concentrate on styling their rich text through the advanced formatting options available in the editor.
All other formatting options are available through the menu options at the top of the field.
Each element, such as paragraphs, images, lists, etc., is treated as a separate block, so editors can simply drag and drop them within the body text instead of cutting and pasting content.