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Varia Makagonova

Varia is Director of Marketing at Contentstack.

Posts by Varia Makagonova

Project CUE: Omnichannel Personalization in 12 Weeks

Personalization is tough. So tough, in fact, that Gartner predicts 80% of market...

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Content + Commerce: Meet Modern Consumer Demands With AI Search and Omnichannel CMS

In our post-pandemic world, consumer expectations for ecommerce are shifting rap...

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Project CUE: Developing Headless Content Personalization in 4 Sprints

Personalization has caused a headache for many development teams. Either it’s be...

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Podcast: Architecting MACH-Based Personalization (Microservices, API-first, Cloud-native & Headless)

In this podcast, Contentstack founder and CTO Nishant Patel talks to Uniform c...

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Reimagining Agile Omnichannel Personalization with Headless Content

At the end of 2019, Gartner predicted “By 2025, 80% of marketers who have invest...

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Survey: The Pains and Priorities of Digital Experience for IT Leaders in 2020

We recently conducted a survey of 100 business, technology, and marketing leader...

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Project Spyglass: 4 Weeks to a Working Augmented Reality Prototype

Contentstack and Valtech built a working Augmented Reality showcase in less than...

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How to Choose the Best Partner to Transition Your Technology to MACH

While many digital transformation projects can be made more successful with the ...

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Why 51% of Digital Experience Capabilities Sit on the Shelf

Enterprise companies only use half of the capabilities of the digital experience...

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Building a Working Retail Augmented Reality Prototype: Final Week of Development

When it came to building a mobile-web-browser Augmented Reality proof of concept...

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Development of an Augmented Reality Retail Skin Care POC: Content Modeling and Interaction Building (Week 2/3)

Week Two: Content modeling for AR; final designs; selecting and programming mark...

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Augmented Reality Frameworks for an Enterprise Web-Based AR Application

How do you create augmented reality? In the process of building an Augmented Rea...

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